
(Beth Yarnelle Edwards for The New York Times) The Sungevity founders (from left) Alec Guettel, Danny Kennedy and Andrew Birch at a home installation.
The Secret to Solar Power was published in the New York Times today.
So what’s the secret? Spoiler alert: It’s missionary-mercenaries. It’s the color orange. It’s Sungevity’s founder, Danny Kennedy.
‘As Kennedy puts it in his passionate but rational way: “Think about it this way. We’re killing people in foreign lands in order to extract 200-million-year-old sunlight. Then we burn it . . . in order to boil water to create steam to drive a turbine to generate electricity. We frack our own backyards and pollute our rivers, or we blow up our mountaintops just miles from our nation’s capital for an hour of electricity, when we could just take what’s falling free from the sky.”
That’s a hard argument to refute.‘ – Jeff Himmelman, New York Times
What’s your favorite quote?












roberto vargas brusatti
After working here in Gonaives, Haiti for more than two years, I believe solar energy is the only solution for this country so impoverished , the constant power cuts leading to a suffering population is absurd, the most amazing is the enormous solar energy capacity that is in these latitudes,since winter don’t exist may be some group of investors one day will keep in mind that potential?
Wyatt
Thanks for your comment, Roberto. We believe most places in the world will benefit from access to clean, reliable power from solar energy — and Haiti is a great example.