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<channel>
	<title>Sungevity Blog</title>
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	<link>http://blog.sungevity.com</link>
	<description>home solar systems</description>
	<pubDate>Fri, 19 Mar 2010 18:45:40 +0000</pubDate>
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			<item>
		<title>The nuclear boondoggle</title>
		<link>http://blog.sungevity.com/2010/03/the-nuclear-boondoggle/</link>
		<comments>http://blog.sungevity.com/2010/03/the-nuclear-boondoggle/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 18:45:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Commentary]]></category>

		<category><![CDATA[nuclear power]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=102</guid>
		<description><![CDATA[
How would you feel about a nuclear power plant being built in your area?  If you&#8217;re like most people (60%), you&#8217;d oppose it. So what&#8217;s up with the 40% who would be pleased as pie to live near a nuclear power plant?  How many of them would change their minds if they learned of the [...]]]></description>
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<p>How would you feel about a nuclear power plant being built in your area?  If you&#8217;re like most people <a href="http://www.npr.org/templates/transcript/transcript.php?storyId=124205435"><span style="color: #ff6600;">(60%),</span></a> you&#8217;d oppose it. So what&#8217;s up with the 40% who would be pleased as pie to live near a nuclear power plant?  How many of them would change their minds if they learned of the lax regulation and state of decrepitude of most plants in the United States?</p>
<p>In a <a href="http://www.thenation.com/doc/20091207/parenti/2"><span style="color: #ff6600;">recent article in The Nation</span></a>, investigative journalist Christian Parenti exposes the dangerous reality of &#8220;zombie nuke plants&#8221; that are allowed to continue operating (sometimes at 120% capacity!) after their licenses expire.  The Nuclear Regulatory Commission (NRC) routinely renews the licenses of 20+ year old plants that do not meet today&#8217;s safety standards, including plants that are leaking radioactive substances into drinking water.  And, lest we not forget, we still don&#8217;t have anyplace to store the spent fuel during the 10,000 years it will take to cool.</p>
<p>Nuclear power isn&#8217;t just dangerous, it&#8217;s outrageously expensive.  At $10-$18 billion per plant (not counting cost overruns), the nuclear power industry is hard-pressed to find investors or insurers who will put up that kind of money.  Ratepayers in California are still paying off <a href="http://findarticles.com/p/articles/mi_m1525/is_5_86/ai_77279545/?tag=content;col1"><span style="color: #ff6600;">$25 billion in stranded costs</span></a> of the Diablo Canyon plant built in San Luis Obispo in 1985.</p>
<p>Despite all these drawbacks, the NRC has 19 applications for license renewals and a handful of applications for new plants, and the Obama administration has offered up to $54 billion in loan guarantees.  As a solar company, we can only dream of what we could achieve, with $54 billion (and we&#8217;re pretty confident that far fewer than 40% of Americans would object to living next door to a rooftop PV array).</p>
<p>Share your thoughts:  If you were energy czar, what would you do with a cool $54 billion?</p>
<p><span style="color: #993300;">&#8211;Erica Etelson</span></p>
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		</item>
		<item>
		<title>Sun Gods</title>
		<link>http://blog.sungevity.com/2010/03/sun-gods/</link>
		<comments>http://blog.sungevity.com/2010/03/sun-gods/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 18:51:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Sungevity]]></category>

		<category><![CDATA[Apollo]]></category>

		<category><![CDATA[Deity]]></category>

		<category><![CDATA[Inti]]></category>

		<category><![CDATA[Ra]]></category>

		<category><![CDATA[Sun Gods]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=100</guid>
		<description><![CDATA[ 

Over the millennia, human civilization has always recognized and respected the power and necessity of the sun. The reverence held for our sun has resulted in several different deities from the Incans to the Ancient Norse with many in between. Each deity has its own characteristics, but there are some pretty cool trends that [...]]]></description>
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<p><img style="vertical-align: top;" src="http://oadriax.com/kabbalah/esa/ag/apollo.jpg" alt="Apollo" width="420" height="326" /></p>
<p>Over the millennia, human civilization has always recognized and respected the power and necessity of the sun. The reverence held for our sun has resulted in several different deities from the Incans to the Ancient Norse with many in between. Each deity has its own characteristics, but there are some pretty cool trends that transcend distance and time. For instance, several of them ride chariots across the sky. The following is by no means a complete list of sun deities, but rather a sampler.</p>
<ul class="unIndentedList">
<li> <a title="amaterasu" href="http://www.pantheon.org/articles/a/amaterasu.html" target="_blank">Amaterasu</a>-Japan&#8217;s sun goddess</li>
<li> Arinna-Hittite sun goddess</li>
<li> <a title="Apollo" href="http://www.pantheon.org/articles/a/apollo.html" target="_blank">Apollo</a>-Greek and Roman sun god</li>
<li> <a title="Freyr" href="http://www.pantheon.org/articles/f/freyr.html" target="_blank">Freyr</a>-Norse fertility god associated with the sun</li>
<li> <a title="Helios" href="http://www.pantheon.org/articles/h/helios.html" target="_blank">Helios</a>-Greek sun god (preceded Apollo)</li>
<li> <a title="Inti" href="http://www.britannica.com/EBchecked/topic/291855/Inti" target="_blank">Inti</a>-Incan sun god</li>
<li> <a title="Liza" href="http://www.windows.ucar.edu/tour/link=/mythology/liza_sun.html" target="_blank">Liza</a>-West African sun god</li>
<li> <a title="Lugh" href="http://www.loggia.com/myth/lugh.html" target="_blank">Lugh</a>-Celtic solar deity and king of the Tuatha De Danaan</li>
<li> <a title="Mithras" href="http://www.pantheon.org/articles/m/mithra.html" target="_blank">Mithras</a>-Persian sun god</li>
<li> <a title="Ra" href="http://www.touregypt.net/godsofegypt/ra.htm" target="_blank">Ra</a>-Egyptian sun god, principle deity</li>
<li> <a title="Sol" href="http://www.thaliatook.com/AMGG/sunna.html" target="_blank">Sol (Sunna)</a>-Norse goddess of the sun</li>
<li> <a title="Sol Invictus" href="http://www.britannica.com/EBchecked/topic/552806/Sol" target="_blank">Sol Invictus</a>-Later Roman sun god</li>
<li> <a title="Surya" href="http://users.hartwick.edu/hartleyc/surya.htm" target="_blank">Surya</a>-Chief Hindu deity</li>
<li> <a title="Tonatiuh" href="http://www.azteccalendar.com/god/Tonatiuh.html" target="_blank">Tonatiuh</a>-Aztec sun god</li>
<li> <a title="Utu" href="http://ancienthistory.about.com/library/bl/bl_myth_gods_mesopotamian_utu.htm" target="_blank">Utu (Shamash)</a>-Mesopotamian god of sun and justice who decrees the fate of the dead</li>
</ul>
<p>This list gives you a taste of the wide range of gods and goddesses out there. It is no coincidence that so many separate civilizations held our sun in such high regard, for without the sun there could be no life on earth. Time to start harnessing the power of the sun!</p>
<p><em>-Nat Smith</em></p>
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		<item>
		<title>Solar Panels, how they&#8217;re made</title>
		<link>http://blog.sungevity.com/2010/03/solar-panels-how-theyre-made/</link>
		<comments>http://blog.sungevity.com/2010/03/solar-panels-how-theyre-made/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 18:10:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Home Solar]]></category>

		<category><![CDATA[Science]]></category>

		<category><![CDATA[solar panels]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=101</guid>
		<description><![CDATA[
Check out this nice little video from the Discovery Channel&#8217;s show &#8220;How It&#8217;s Made.&#8221; Explains how solar panels are manufactured.
-Nat Smith
Find related stories via:
]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.youtube.com/watch?v=qYeynLy6pj8"><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="350" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="src" value="http://www.youtube.com/v/qYeynLy6pj8" /><embed type="application/x-shockwave-flash" width="425" height="350" src="http://www.youtube.com/v/qYeynLy6pj8"></embed></object></a></p>
<p>Check out this nice little video from the Discovery Channel&#8217;s show &#8220;How It&#8217;s Made.&#8221; Explains how solar panels are manufactured.</p>
<p><em>-Nat Smith</em></p>
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		<title>Peer pressure to the rescue</title>
		<link>http://blog.sungevity.com/2010/03/peer-pressure-to-the-rescue/</link>
		<comments>http://blog.sungevity.com/2010/03/peer-pressure-to-the-rescue/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 19:23:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Energy Efficiency]]></category>

		<category><![CDATA[peer pressure]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=97</guid>
		<description><![CDATA[You&#8217;ve put up your solar panels, turned down the thermostat, and spent a frustrating afternoon trying to make foam weather stripping stick to your window frames instead of your hair.  Meanwhile, your neighbor&#8217;s living room could be mistaken for a sauna but for the six-foot high plasma TV that&#8217;s on all day.  Why bother?
Your peers [...]]]></description>
			<content:encoded><![CDATA[<p>You&#8217;ve put up your solar panels, turned down the thermostat, and spent a frustrating afternoon trying to make foam weather stripping stick to your window frames instead of your hair.  Meanwhile, your neighbor&#8217;s living room could be mistaken for a sauna but for the six-foot high plasma TV that&#8217;s on all day.  Why bother?</p>
<p>Your peers may be more influenced by your miserly ways than you realize.  Utilities, including SMUD in Sacramento, Opower in Virginia and National Grid in the Northeast, have discovered that when they show their customers how their energy usage compares with that of their neighbors, usage drops.  Information about how much energy others are using, especially information showing that others are taking steps to conserve energy, seems to exert peer pressure to conserve.  No one wants to be seen as the neighborhood energy hog.</p>
<p>An Opower customer&#8217;s bill contains a bar graph like this:</p>
<p><img src="http://www.grist.org/phpThumb/phpThumb.php?src=http://www.grist.org/phpThumb/phpThumb.php?src=http://www.grist.org/i/assets/2/opower.jpg&amp;w=615&amp;w=615" alt="graph" width="615" height="150" /></p>
<p>The utilities&#8217; peer pressure strategy is informed by advances in behavioral sciences that seek to understand what motivates individuals to change their energy use patterns.  In the <a href="http://www.sciencemag.org/cgi/content/summary/327/5970/1204"><span style="color: #ff6600;">March 2010 issue of <em>Science</em></span></a><span style="color: #ff6600;">,</span> researchers from MIT and Harvard report that the cost of programs designed to encourage individuals to conserve energy pales in comparison with the cost of other greenhouse gas reduction tactics.  Eliminating a metric ton of CO<sub>2</sub> with wind power, for example, costs $20; carbon capture at coal-fired power plants:  $44; behavior nudging programs:  -$165 (notice the negative sign there?).</p>
<p>One might think that with savings like that, the federal government would be falling over itself in its haste to ramp up programs aimed at improving individuals&#8217; energy habits.  But when Congressman Brian Baird (D-WA) proposed a <a href="http://blog.oregonlive.com/mapesonpolitics/2009/07/can_baird_get_people_to_change.html"><span style="color: #ff6600;">modest $10 million Department of Energy program</span></a> to simply study the prospects, talk radio host Glenn Beck warned of government mind control, and the bill was scrapped.</p>
<p>But the nudge strategy isn&#8217;t going away so fast.  Slate is running an <a href="http://www.slate.com/id/2244405/"><span style="color: #ff6600;">&#8220;Efficient Life&#8221;</span></a> contest where you can submit your favorite energy-saving ideas and vote on ideas others have posted.</p>
<p>So yes, keep up the good work-tighter windows, smaller TVs, warmer sweaters-just be sure to tell everyone all about it.</p>
<p><span style="color: #993300;">&#8211;Erica Etelson</span></p>
<p><a href="http://www.epa.gov/cleanenergy/energy-resources/refs.html#houseelec"></a></p>
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		<title>Solar Music!</title>
		<link>http://blog.sungevity.com/2010/03/solar-music/</link>
		<comments>http://blog.sungevity.com/2010/03/solar-music/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 21:31:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Science]]></category>

		<category><![CDATA[Solar Wind]]></category>

		<category><![CDATA[Sonification]]></category>

		<category><![CDATA[The SUn]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=96</guid>
		<description><![CDATA[ 
We can all see the sun, and we can certainly feel the sun, but have you ever wondered what the sun would sound like? Well now you don&#8217;t have to wonder anymore. Researchers and composers from the University of Michigan have found a way to put sound to data collected on the Sun.
The project [...]]]></description>
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<p>We can all see the sun, and we can certainly feel the sun, but have you ever wondered what the sun would sound like? Well now you don&#8217;t have to wonder anymore. Researchers and composers from the University of Michigan have found a way to put sound to data collected on the Sun.</p>
<p>The project started when Thomas Zurbuchen, an engineering and atmospheric science professor, became concerned that scientists were missing critical data by only using visual data. Zurbuchen and his colleagues used sonification-the process of taking data and interpreting it musically-to understand the solar weather. Solar weather is made up of solar wind-a stream of charged particles emanating from the sun-and short-term solar occurrences like <a title="solar flares" href="http://blog.sungevity.com/2010/03/solar-flares/" target="_blank">solar flares</a> and coronal mass ejections (CME).</p>
<blockquote><p>The process was performed on solar wind data captured by the NASA&#8217;s Advanced Composition Explorer satellite in 2003. <a href="http://robertalexandermusic.com/">Robert Alexander</a> started by analyzing the features of terrestrial wind, and generated the sweeping wind sound from both solar wind density and velocity. The velocity measured controls the cut-off frequency of a band-pass filter placed over pink-noise which creates a whooshing sound, while the density dictated the volume of the wind sound; a higher density leading to a louder wind. During a solar flare this is further amplified and processed with a form of distortion known as <a href="http://en.wikipedia.org/wiki/Effects_unit">overdrive </a>which causes the wind to swell and ebb in a more pronounced manner.</p>
<p>Changes in the carbon state distribution were matched to six distinct vocal layers, while the value average charge state of carbon is represented by a further set of vocals, provided by Alexander&#8217;s sister, singing in a higher register. The ratio of solar wind density to oxygen (He/O) is represented by a chord composed of an extremely high frequency set of triangle waveforms which could be described as a &#8220;glistening&#8221;. During a CME the reverb suddenly swells to much higher volume before receding gently back to a baseline which creates a feeling of sudden expanse. A tribal beat was overlaid to represent the rotation of the sun and the playback speed of the data is scaled so that the rotation lines up precisely with the tempo of the music set at 150 beats per minute (bpm). This means a full Sidereal Carrington rotation (25.38 days) takes place every eight measures.</p></blockquote>
<p>While the project did not reveal any new information about the sun, the product is an amazing creation that helps utilize all of our senses to gain a new appreciation for the sun.</p>
<p>Article source: <a title="source" href="http://www.gizmag.com/solar-wind-music/14511/?utm_source=Gizmag+Subscribers&amp;utm_campaign=d65a18b76e-UA-2235360-4&amp;utm_medium=email" target="_blank">Gizmag</a></p>
<p><em>-Nat Smith</em></p>
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		<title>Everything you wanted to know about solar financing but didn&#8217;t know who to ask&#8230;</title>
		<link>http://blog.sungevity.com/2010/03/everything-you-wanted-to-know-about-solar-financing-but-were-afraid-to-ask/</link>
		<comments>http://blog.sungevity.com/2010/03/everything-you-wanted-to-know-about-solar-financing-but-were-afraid-to-ask/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 21:32:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Home Solar]]></category>

		<category><![CDATA[Sungevity]]></category>

		<category><![CDATA[home solar]]></category>

		<category><![CDATA[lease financing]]></category>

		<category><![CDATA[PACE]]></category>

		<category><![CDATA[solar financing]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=95</guid>
		<description><![CDATA[ 
For homeowners thinking about going solar, there are a few different ways of financing a system, including lease financing, power purchase agreements and PACE financing.  It can all be a bit confusing at first but, by the end of this blog post, you&#8217;ll be a virtual expert and can assess which is the best option [...]]]></description>
			<content:encoded><![CDATA[<p> </p>
<p>For homeowners thinking about going solar, there are a few different ways of financing a system, including lease financing, power purchase agreements and PACE financing.  It can all be a bit confusing at first but, by the end of this blog post, you&#8217;ll be a virtual expert and can assess which is the best option for your home.</p>
<ul>
<li><span style="color: #ff6600;">The Solar Lease</span>:  A straightforward lease, like leasing a car-you make monthly payments and, at the end of the lease period, have the option of buying the system at fair market value, upgrading to a new system or renewing the lease.  At the outset of the lease, some companies (not Sungevity) require a down payment.  Under the terms of the lease, the amount of power your system generates is guaranteed.</li>
<li><span style="color: #ff6600;">Power Purchase Agreement (PPA)</span>:  A PPA works like a lease but with one small difference:  Instead of guaranteeing how much power your system produces, the PPA bases your monthly payment on the amount of power your system produces.</li>
</ul>
<p>As you can see, there&#8217;s not a whole lot of difference between a solar lease and a PPA.  Under either type of financing agreement, you&#8217;ll want to look carefully at the following details which differ depending on the installer:</p>
<ol>
<li>Is a down payment required?  How much?</li>
<li>Does the monthly payment increase over time?  How much?</li>
<li>How long is the lease period?</li>
<li>What are your options when the lease expires?  (Most leases and PPAs provide some mechanism for buying out the system or transferring it to the new owner.  The Sungevity Solar Lease also gives you the option of having the system moved to your new home at no cost).</li>
<li>What services are offered with the system?  Make sure to ask about monitoring, maintenance, insurance and repairs.</li>
</ol>
<p><span style="color: #ff6600;">What about PACE (Property-Assessed Clean Energy)?</span></p>
<p>PACE is an exciting development for consumers in areas of the country that are not serviced by installers who offer lease financing or PPAs.  If you participate in a PACE program, here&#8217;s how it works:  Using municipal bond revenues and federal stimulus dollars, your city or county pays for your system to be installed.  You pay the system off over time (usually 20 years) through an assessment on your property tax bill.  If you sell your home, the new owner must continue paying off the system.</p>
<p>Because the interest rate under PACE is usually quite a bit higher than for a solar lease or PPA, the grand total you pay for your system is likely to be higher under PACE.  Also, most PACE programs put a lien on your house in case you default.  (Sungevity, in case you&#8217;re wondering, does not use liens).</p>
<p>PACE works a little differently in every municipality and, in many areas, the programs aren&#8217;t up and running yet.  You can keep track of PACE developments in your area at <a href="http://pacefinancing.org./">pacefinancing.org.</a></p>
<p><span style="color: #ff6600;">Heads up San Francisco residents, you can use PACE to finance energy-efficiency and water conservation improvements, such as low-flow toilets, solar hot water heaters and insulation.</span></p>
<p>Now that you&#8217;re an expert on solar financing, share your wisdom with your friends and neighbors-there&#8217;s a solar financing mechanism out there for everyone!</p>
<p><span style="color: #000000;"><em>-Erica Etelson</em></span></p>
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		<title>San Jose Mercury News shows how we do it&#8230;</title>
		<link>http://blog.sungevity.com/2010/03/san-jose-mercury-news-shows-how-we-do-it/</link>
		<comments>http://blog.sungevity.com/2010/03/san-jose-mercury-news-shows-how-we-do-it/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 04:04:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Solar Industry News]]></category>

		<category><![CDATA[Sungevity]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=93</guid>
		<description><![CDATA[Please check out this great piece entitled &#8220;Sungevity Sells Sunshine Online&#8221;&#8230; from Monday&#8217;s newspaper.
And go get yourself an iQuote! Shine on, dannyk.
Find related stories via:
]]></description>
			<content:encoded><![CDATA[<p>Please check out <a href="http://www.mercurynews.com/breaking-news/ci_14634946?source=email" target="_blank">this great piece</a> entitled &#8220;Sungevity Sells Sunshine Online&#8221;&#8230; from Monday&#8217;s newspaper.</p>
<p>And go get yourself an iQuote! Shine on, dannyk.</p>
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		</item>
		<item>
		<title>Winter Home Efficiency</title>
		<link>http://blog.sungevity.com/2010/03/winter-home-efficiency/</link>
		<comments>http://blog.sungevity.com/2010/03/winter-home-efficiency/#comments</comments>
		<pubDate>Sat, 13 Mar 2010 16:48:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Energy Efficiency]]></category>

		<category><![CDATA[Green Living]]></category>

		<category><![CDATA[Winter]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=90</guid>
		<description><![CDATA[ 
I know winter is drawing to an end in most places, and already done in some, but I ran across a great article in Real Green, Winter-2010 entitled &#8220;Winterize Your Home, Save $, Save Energy.&#8221; This is the kind of knowledge that is timeless, and always worth knowing. Season independent!

 Check for air leaks. [...]]]></description>
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<p>I know winter is drawing to an end in most places, and already done in some, but I ran across a great article in <em>Real Green</em>, Winter-2010 entitled &#8220;Winterize Your Home, Save $, Save Energy.&#8221; This is the kind of knowledge that is timeless, and always worth knowing. Season independent!</p>
<ul class="unIndentedList">
<li> Check for air leaks. It doesn&#8217;t matter how much you heat your home, with air leaks it&#8217;s never going to be enough&#8230; and that costs money.</li>
<li> Adding insulation can keep your home warm with less energy.</li>
<li> Check your windows. If they are drafty, you can do several things such as installing storm windows, putting plastic insulation on them and closing your curtains at night.</li>
<li> Use a programmable thermostat. There is no sense in heating your home when you aren&#8217;t even present.</li>
<li> In a similar vein, shut the vents in the rooms you don&#8217;t regularly use.</li>
<li> And finally, the one I found most surprising is to humidify. In addition to easing congestion from colds, and moisturizing lips and skin, humid air feels warmer than dry air at the same temperature.</li>
</ul>
<p>While some of these solutions might cost a little bit up front, your eventual savings will far surpass the cost. In the US, 45% of residential energy bills went to heating in 2008. With those kinds of numbers, every little bit can help.</p>
<p><em>-Nat Smith</em></p>
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		</item>
		<item>
		<title>The Smart Grid Cometh..</title>
		<link>http://blog.sungevity.com/2010/03/the-smart-grid-cometh/</link>
		<comments>http://blog.sungevity.com/2010/03/the-smart-grid-cometh/#comments</comments>
		<pubDate>Sat, 13 Mar 2010 00:58:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Commentary]]></category>

		<category><![CDATA[Solar Industry News]]></category>

		<category><![CDATA[Sungevity]]></category>

		<category><![CDATA[Smart Grid]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=92</guid>
		<description><![CDATA[Make sure you check out Danny K&#8217;s latest on SFGate&#8217;s City Brights.
Find related stories via:
]]></description>
			<content:encoded><![CDATA[<p>Make sure you check out Danny K&#8217;s latest on SFGate&#8217;s <a title="The Smart Grid Cometh..." href="http://ow.ly/1iDWM" target="_blank">City Brights</a>.</p>
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		<item>
		<title>Sungevity customer Annie Leonard hits prime time</title>
		<link>http://blog.sungevity.com/2010/03/sungevity-customer-annie-leonard-hits-prime-time/</link>
		<comments>http://blog.sungevity.com/2010/03/sungevity-customer-annie-leonard-hits-prime-time/#comments</comments>
		<pubDate>Fri, 12 Mar 2010 17:34:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Sungevity]]></category>

		<category><![CDATA[Annie Leonard]]></category>

		<category><![CDATA[consumption]]></category>

		<category><![CDATA[resource depletion]]></category>

		<category><![CDATA[The Story of Stuff]]></category>

		<guid isPermaLink="false">http://blog.sungevity.com/?p=89</guid>
		<description><![CDATA[
Annie Leonard, creator of the short film sensation, The Story of Stuff, appeared on Colbert the other night to talk about her new book by the same name.  If you&#8217;re not yet one of the 10 million people who has watched Annie&#8217;s 20-minute documentary about how stuff is made, where it goes when we throw it &#8220;away,&#8221; and [...]]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/dz3tPxUFGbY&amp;hl=en_US&amp;fs=1&amp;" /><embed type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/dz3tPxUFGbY&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Annie Leonard, creator of the short film sensation, <a href="http://www.storyofstuff.com/"><em><span style="color: #ff6600;">The Story of Stuff</span></em></a><span style="color: #ff6600;">,</span> <a href="http://www.grist.org/article/2010-03-10-colbert-interviews-annie-leonard/">appeared on Colbert </a>the other night to talk about her new book by the same name.  If you&#8217;re not yet one of the 10 million people who has watched Annie&#8217;s 20-minute documentary about how stuff is made, where it goes when we throw it &#8220;away,&#8221; and how quickly we&#8217;re using up our planet&#8217;s natural resources, it&#8217;s truly a must-see.   While you&#8217;re at it, you can watch her new short, <a href="http://www.storyofstuff.com/"><span style="color: #ff6600;"><em>The Story of Cap &amp; Trade: Why You Can&#8217;t Solve a Problem with the Thinking That Created It</em>.</span></a></p>
<p>In addition to her book, there&#8217;s one other thing we&#8217;re pretty sure Annie wants you to buy&#8211;solar panels.  Sungevity installed a system for her last year that powers her home and electric car.  After watching or reading <em>The Story of Stuff</em>, it&#8217;s hard to buy anything without feeling like a planet-destroying low-life.  But with solar panels, your conscience is clear.</p>
<p>For those of you in the Bay Area, Annie will be at Books, Inc. (1760 Fourth St.) in Berkeley on March 17, at 7:00 pm.</p>
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